Service-business operations

Move faster when the lead is ready.

PotomacOps helps contractors recover missed calls, run the back office, and launch websites that bring every new inquiry into the same operating system.

Katch LeadsMissed-call recovery and reviewed booking support.
POG ERPScheduling, CRM, quotes, payments, payroll prep, and tax prep.
Operator WebsitesConversion sites wired into the ERP from day one.
Live handoff One path from inquiry to invoice.

Designed like a consulting front door, but grounded in the operating workflow underneath.

Our Objective

Our sole objective is to represent the owner-operator inside the software, lead, and website decisions that shape the business every day.

We are not a broker, a generic agency, or a tool reseller. PotomacOps builds and operates the stack directly: missed-call recovery on the front line, ERP underneath, and websites that route demand into the same workflow.

Not a patchwork stackOne login and one operating record instead of scattered subscriptions.
Not black-box AIReviewed booking, owner alerts, consent controls, and human takeover.
Not a brochure siteLead capture that lands in the ERP where work actually happens.
Solutions

Three services. One operating record.

Modeled after the owner-representative mindset: each service protects the owner from missed revenue, bad handoffs, and software sprawl.

Missed-call recovery

Katch Leads

Captures unanswered calls, alerts the owner, and supports compliant customer follow-up when live-send gates are enabled.

  • Hot, warm, and cold lead scoring
  • Reviewed booking support
  • Owner visibility on every key moment
Operating system

POG ERP

The daily system for customers, quotes, schedule, POS, payments, payroll prep, expenses, inventory, and dashboard reporting.

  • One customer record across modules
  • Mobile-friendly field workflows
  • No per-user fees
Demand capture

Operator Websites

Conversion-focused websites for service businesses in the DMV, built to route leads into the ERP instead of another inbox.

  • Service pages and lead forms
  • Analytics and Search Console
  • Hosting, SSL, and maintenance
Our Work

Built for trades where missed calls hurt.

APM organizes around project categories. PotomacOps organizes around the operating environments where speed, trust, and clean handoffs matter most.

01

Restoration

Emergency calls, after-hours urgency, and high-value jobs that cannot wait until morning.

02

Plumbing

Leak, clog, and replacement inquiries routed before the homeowner calls the next listing.

03

Garage Doors

Stuck-open and stuck-shut calls qualified quickly with owner visibility.

04

Electrical

Urgent diagnostics, scheduling, follow-up, and quote handoff in one system.

05

HVAC

Tune-ups, no-cool calls, financing, and field closeout workflows.

06

Owner-Operators

One- to ten-truck shops that need leverage without enterprise overhead.

07

DMV Local

Service businesses in Northern Virginia, DC, Maryland, and nearby markets.

08

First Customer Builds

Founder-led setup, direct support, and fast feedback loops.

Method

From missed call to finished work.

The site, lead recovery, and ERP are designed as one chain of custody. Every handoff should answer who owns it, where it lives, and what happens next.

01Capture

Calls and forms become tracked leads instead of loose voicemails.

02Classify

Katch separates urgent jobs from low-intent noise.

03Review

Booking requests check availability or queue for a human.

04Operate

Quotes, jobs, payments, and schedule share one record.

05Report

The owner sees pipeline, workload, and back-office status.

Platform

One system under the work.

The polished front door only matters if the back office can keep up. POG ERP is the shared operating layer for lead follow-up, customer records, quotes, schedules, payments, inventory, payroll prep, and owner reporting.

Visibility

Owner alerts and shared records keep the business from depending on memory.

Control

Live sends are gated, opt-outs are honored, and reviewed booking avoids silent calendar mistakes.

Leverage

No per-user fees, so dispatchers, techs, and office staff can work in the same system.

Pricing

One bill, not a stack of subscriptions.

Clear pricing for the operator who wants the whole workflow without per-user fees, contracts, or add-on sprawl.

ERP only

Back Office

$49/mo
14-day trial. Full ERP without Katch.
  • Scheduling, CRM, and POS
  • Quotes and invoices
  • Payroll prep and expenses
  • Dashboard and analytics
  • Role-based access
  • Email support
Start free trial
Done for you

Ops Stack Setup

$497one-time
+ $149/mo after setup.
  • 48-hour turnaround
  • Katch trained on services and pricing
  • Calendar and team accounts wired
  • Data imported from current tools
  • Founder walkthrough
  • 30-day post-launch support
Get setup now

30-day setup guarantee: if Katch Leads does not recover at least one missed lead that books an appointment in your first 30 days, we refund the $497 setup fee.

Websites

Need a website that actually converts?

Done-for-you websites for service businesses in the DMV, built with the same owner-advocacy mindset. Each tier routes leads into POG ERP instead of leaving them stranded in email.

One-page site

Spark

$1,997setup
+ $97/mo hosting and SSL.
  • Single-page landing site
  • 3-business-day delivery
  • Mobile-responsive design
  • Lead capture wired to POG ERP
  • Analytics and Search Console
  • 30 days post-launch support
Start Spark
Multi-page build

Operator Pro

$9,997setup
+ $397/mo hosting and maintenance.
  • 10+ page custom site with CMS
  • 21-business-day delivery
  • Half-day photography in the DMV region
  • Booking and payment integration
  • Quarterly content refresh in year one
  • Free 90-day POG ERP + AI plan
Start Pro
Why this pricing
DC studio agencies$8K to $25K typical
NoVA freelancers$2K to $6K typical
POG Operator$4,997. ERP-native, conversion-optimized.
Template-only sites$500 to $2K, generic
FAQ

Questions, answered.

No. Keep your current phones, number, and carrier. Katch sits alongside the phone system and activates when a call goes unanswered.

No. Katch handles the calls your team cannot reach in time. Your team still owns the work, and a person can take over at any point.

Yes. ERP-only is $49/mo and includes the core back-office workflow without Katch Leads.

Yes. Websites are now an adjacent operator service, with lead capture wired into the ERP when you use POG.

No. The quality bar is enterprise-grade, but the customer is an SMB or home-services owner-operator.

Contact

Bring the next lead into the system.

Send a note, start the trial, or ask about a website package. We will contact you within one business day.

Prefer to dive in? Start the free trial.

Message received.

We will contact you within one business day.